The Protein Marketing Myth

Quick question have been we getting sufficient protein in your diet?

For many Americans, the answer is YES, some-more than enough. How then, can we explain the huge commercial operation which is protein supplements? All those bars as well as meal replacements bragging boatloads of protein? Not to mention Greek yogurts which tout their high protein count?

An glorious article in the LA Times informs us which the addition industrys marketing machine has protein listed as the many popular addition by far between the fitness crowd.

This got us meditative about protein marketing.

What we need to know:

Our bodies need about 0.8 grams of protein per kg of body weight. Thats about 55 grams per day if we weigh 150 lbs. People in endurance training may need to up the number to 1.0-1.2 grams, which is 65-80 grams of protein per day. But how many of us have been intent in continuation training? Aerobics 3 times the week does not really enlarge your protein requirement.

Here have been typical protein values for foods:

• 4 oz chicken breast twenty-five grams
• 4 oz hamburger 20 grams
• Glass of milk 8 grams
• Low fat yogurt 10 twelve grams
• 1 medium egg 6 grams
• 2 slices of bread 3-5 grams
• 2 tbsp of peanut butter 8 grams

If we start adding up all we eat in the course of the day, youll find we dont need to take any special measures to enlarge your protein intake. Additionally,

renowned competition nutritionist Nancy Clark [says] Protein supplements have been not the whole food as well as destroy to suggest the complete package of health which protective nutrients found in healthy dishes do

So because have been people sucked in to these addition shenanigans? Probably because they have been an easy fix. ! Why hope for the meal when we can brew some powder in to the smoothie / eat the club as well as be finished with your nutrition requirements in reduction than 5 minutes

What to do during the supermarket:

When the food boasts high protein content, dont get blinded. Look during the ingredient list. In many cases youll find the perfectly nutritious food. But in some cases, we might unearth the junky break full of sugars as well as fillers which has additionally been pumped with protein powders.

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