Carlsberg Bring Grimbergen Premium Beer To Malaysia

Last week I attended an event organized by GAB Malaysia and Brussels Wisma Hap Seng.

They were launching for the new beer in town called Grimbergen.

Grimbergen is a contemporary abbey beer, the outcome of passion and authenticity, whose roots go back to medieval abbey life. The traditional values have been translated into a contemporary context.

With a logo of a golden yellow falcon with the year stated on the label as old as the year 1128, this beer is one of the oldest in history. Grimbergens origins can be traced to 1128 when St. Norbert founded the Abbey of Grimbergen in the village of Grimbergen near Brussels in Belgium. The Abbeys Norbertine Fathers helped those in need, primarily by offering food, drink and shelter to passing pilgrims. The area surrounding the Abbey produced hops and barley of the highest quality over a number of years the Fathers perfected a range of Grimbergen recipes that were eagerly drunk by patrons of the inn attached to the Abbey.

Today, the Norbertine Fathers continue to conduct charitable work in the local community surrounding the Abbey of Grimbergen. They also continue to pay close attention to the manne! r in whi ch Grimbergen is presented to its consumers.

The license to brew and distribute the Grimbergen brand was acquired by The Carlsberg Group as a part of the Scottish and Newcastle acquisition.

The drink also were accompanied by some of great food prepared by Chef Jochen Kern (Director of Cullinary Art of Berjaya School of Hospitality KL). The foods were created with Grimbergen beers infused which goes along very well with the beer.

Baked Mussels with Cheese, bacons and Grimbergen beer infused.

Garlic Breads

Weiner, beef ball, deep fried beer batteredsquid rings and potato fries

My favorite still goes to the pork belly .. A good glass of beer will never go wrong with a piece of SIU YOKE!


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